Mood Board

We were all set the breif to estabish our artist via a mood board. this gave us all the oppitunity to establish the artist visually noticing what worked about the artits and what could potentially be re-focused and looked at for change. This was a great opportunity for us to start looking at what was essential in the music video to make the artist more coherent and concise.

I felt that my artist is not mainstream but does have mainstream influences as these surround everyone everywhere. The representation of her as a female is quite typical, and this is clear from the mood board in which she is presented as a female, who adopts typical colours associated with females as well as a female that is portrayed as liking female associated items such as flowers and antiques. I felt that the task was quite successful in the sense that it has visually displayed the way that i can see the video turning out and from this task it is clear  that the music video will have a very earthy and organic essence surrounding it.

The influences that I can see the music video taking inspiration from are norah Jones and Kate Nash and this is because as artists they have integrity in the music industry and don't try to pigeon themselves into a certain route to be more appealing. instead they are true to themselves and the music that they intend on making; which is endearing in this day and age.

On the mood board as you can see I made reference to the music video that I am making a music video for. This is clear in the sense that it has reference to the three little birds that comes in the music video on the window pain. I also envisioned the vibe and essence that i can see the music video going down- an antique route.

The antique route was expressed through the:
-Birds Cage
-Old Record Machine 

When asking some of my peers in my class if the mood board seems coherent it was clear that they thought that it was coherent in color schemes, nature and the artists that I plan to reference in the music video. If i could improve the outcome of this mood board i think that i would try and possibly use more images, but it was quite difficult to add lots of images as, i had to do the task individually.

I purposely chose to call my artist Ruby collins and this is because the surname Collins is quite usual and i feel that with integrity comes relation to the public. Thus, meaning that my artist would have to be relatable to the public if i want the artist to have integrity.